March 27, 2023
The 2023 edition of Future Lab promoted by IKN Italy which saw us participate as a sponsor of the event.
This year's theme was dedicated to the new dimension of the metaverse with a particular focus on the possibilities of integrating it with traditional retail channels to make it an additional marketing lever and thus connect with potential customers.
As Marco Orlandi, Chief Digital Consumer Experience at Bluvacanze Group, rightly said. "what we do digitally costs money, so what we need to do with digital experience is customer engagement that builds result, not sales, which is different.".
Our CTO, Marco Modonesi, also took part in working tables on how to leverage data, AI and automation in companies to develop omnichannel strategies.
The event was a source of interesting insights into innovation to serve the future of our customers, as well as an opportunity for discussion and interaction for the retail community at a delicate historical stage.
Many factors impact business models and the chances of survival and growth for all companies: inflation, scarcity of raw materials, exploration of new opportunities offered by the metaverse, use of cryptocurrencies as a new trading tool and, last but not least, the energy transition, represent just some of the challenges we will inevitably face if we intend to develop a competitive, contemporary and sustainable business.
Increso sensed early on the incredible potential of implementing technology solutions into business processes and specialized in delivering innovative customer care services to exceed end customers' expectations and offer them a digital, dynamic, personalized and engaging customer experience.
We come alongside our clients and support them in their CRM process transformation program, empowering them with the expertise of our service managers and cutting-edge technologies including Inxide, our dynamic, scalable and customizable CX platform.
To receive more information about our solutions, please contact us.
Experience and innovation at your service
Contact us to define together a strategy tailored to your business. And your customers'.
​
